Posted September 14, 2007 by Charles Hajj

A web site without images is boring and hard to read. Images add pizzazz to your web site, make a web site more visually appealing, support your web content, provide a visual representation of your product, and break up text and make your web pages easier to read.

"A picture is worth a thousand words." That saying may be ages old but its message is just as vital today as when it was first uttered. Simply put, a single image can often communicate what might take you one thousand words (more or less) to say or write. More importantly, focused, high-quality web images can increase your sales!

How is that possible, you ask? It is really quite simple. Images can speak volumes. They can trigger feelings and emotions. Carefully selected quality images that accurately support your sales copy will help to produce a positive response in your web visitors.

Among other things, your visitors will tend to have greater confidence in you. Quality graphics, like an overall quality web site, can inspire trust in you and your products. A boost in credibility translates into increased sales.

Posted September 11, 2007 by Charles Hajj

What is the "Average User"?

If you have been using computers and surfing the Internet for some time, as is likely the case since you're visiting a site for webmasters, you would probably have acquired a large number of skills that enable you to find things on the Internet, navigate a site, deal with the annoyances that some sites pose, and the like. The problem with such proficiency is that it is easy to lose touch with how a large portion of Internet users actually operate on the Web, and thus design a site that does not take advantage of the special needs of these "average users".

I realize that some of you will probably take exception to my use of the term "average user". After all, it is difficult to pinpoint what an average user is. The "average user" in the computer industry is vastly different from, say, the "average user" in the agricultural sector.

Posted August 26, 2007 by Charles Hajj

• Have you ever tried building a successful small business on the Internet before, but failed to make it work?
• Would you like to discover a 5-step, sure-fire formula that is guaranteed to help you effectively market your business on the Web...?
• Would you like to know all of the FREE tools successful online businesses use, that you can use too, to effectively grow your business?

If you found yourself answering YES to any of the questions asked above, then this will be the most important article you'll ever read...

Today, practically every other brick-and-mortar business has an online presence. What with the Internet fast revolutionizing people's lifestyles, it has come to a point where offline businesses that don't have a presence on the Web, lose out on a large number of potential customers.